WELNESS MARKETING | My Site 1

Student Marketing

Here's a look at my work as a Student Marketing Intern for the WVU Collegiate Recovery Program. My role supported students in recovery by promoting a healthy, balanced, and meaningful life on campus.

Recovery.wvu.edu

Daily Programming Graphics

The Collegiate Recovery Program hosts daily wellness programs open to all WVU Students and faculty. To make programming info more accessible, I developed daily highlights where students can choose the days and programs that fit best into their class schedule.

The goal was to communicate student wellness while promoting a relaxing environment surrounding difficult conversations.

Stigma Reduction Campaign

Starting Conversations to End The Stigma

In partnership with WVU student life, I developed a branded postcard promoting recovery supportive language. The goal was to reduce the stigma surrounding substance use disorder on campus, meeting students where they are,

The post card was shared at university wide tabling events, health centers, and living facilties.