Mackenzie Randall
Marketing Creative
Hello
Here's who I am & what I do
A current graduate student in Integrated Marketing Communications ready to ignite my Advertising career!
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I'm ready to be a catalyst for your content marketing success. From crafting persuasive narratives to developing strategies that captivate your audience, I'm committed to driving your brand forward.
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About Mack.
As a recent graduate of West Virginia University’s Reed College of Media and a first-year student in the Integrated Marketing Communications program, I’m eager to pursue opportunities in the creative industry.
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I thrive in fast-paced environments, crafting innovative solutions that achieve client goals and make a measurable impact. My interests range from nonprofit work to student life, but at the core of all my projects is purpose. I’m committed to connecting brands with what their audiences truly need, driving meaningful, positive change.
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If you’re looking for a passionate copywriter and digital marketer ready to make an impact, let’s connect. I’m excited to contribute my skills and ideas to a team as committed to purpose-driven work as I am.
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Feel free to reach out for a copy of my resume!
Education and Opportunities
Master of Science in Integrated Marketing Communications
Spring 2023- Spring 2024
Fall 2019-Fall 2023
Bachelor of Journalism in Advertising and Public Relations
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During my time at WVU, my coursework blended campaign strategy with creative writing, immersing me in the world of advertising and public relations. I’ve honed my skills in crafting impactful campaigns that tell compelling stories and capture the true essence of brands.
Study Abroad
Cannes Lions International Festival of Creativity
Summer 2023
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In June 2023, I had the incredible privilege of attending the Cannes Lions International Festival of Creativity in Cannes, France. Surrounded by global giants like Amazon, TikTok, and Louis Vuitton, I engaged in workshops and panels that reignited and intensified my passion for creativity. The experience was a game-changer, fueling my creative journey and leaving me more inspired than ever to bring that energy and insight into every project I take on
